April 2010 - An overview of the mystery shopping programme run by GfK on behalf of the Department of Work and Pensions has recently been highlighted in the internal DWPeople magazine as shown here.
March 2010 - GfK have been re-commissioned to run the fieldwork for the Top 50 Call Centres for Customer Service Benchmark in 2010.
March 2010 - GfK gave a paper at the most recent LARIA conference focussing on the ROI of mystery shopping within the public sector.
GfK Mystery Shopping appointed by Passenger Focus to run Bus Mystery Traveller Survey. Click here to read the full report.
Historic Scotland has appointed performance measurement specialists GfK Mystery Shopping to conduct their Mystery Visitor programme.
GfK Mystery Shopping has been commissioned by the British Bankers Association to investigate the Claims Management Company market. Click here to read the full report
Andy Firth
Business Development & Insight Director
+44 (0) 1865 262725
client_enquiries@gfk.com